Launched in 2012, by New York native Angelo Baque, Awake New York captures the unique cultural spirit and sensibility of the city. 

Awake NY is a reflection of the diversity that has defined the city's cultural landscape. Simultaneously classic and contemporary, the brand evokes both the changing aesthetic vibrancy and timelessness of New York.

Starting at the Stüssy store on Wooster St in NYC, Baque then managed the Nom De Guerre store and recently left his post at Supreme as Brand Director to create his own agency 'Baque Creative'.

For the beginning of 2020, Carhartt WIP tapped Angelo to collaborate with Awake NY, basing the collection on the iconic pieces from the history of Carhartt. Each piece is coloured by the vibrancy that is found in New York City's neighborhoods, cultural diversity, history and its changing surroundings.

The collection will be available at both Sydney and Melbourne Supply stores and online on the 19th Jan.

Images/Styling : Angelo Baque (Baque Creative)